CX | Strategy | Digital | Product

I’m Annie.

An enthusiastic, results-driven leader with 20+ years of progressively advancing professional experience, including 13 years in healthcare. Recognized for superior performance in delivering complex healthcare experience technology products, building and mentoring exceptional teams, and executing results-driven patient and consumer experience strategies. Deep industry knowledge in digital transformation and consumer experience.

Capabilities

Focus Areas

Leadership

Operational and process improvement

Executive counsel and presentations

Transformational leadership and virtual workforce engagement

Data Insights

Data collection and integration

Scientific method,
hypothesis development and multivariate testing

Insightful reporting for stakeholders

Consumer Experience (CX)

Digital strategy, search engine optimization (SEO)

Content management system (CMS) architecture & integrations

Marketing (MarTech) stack & API strategy

Product Strategy

Complex requirements , data architecture, development & migration

Design thinking and Agile methodologies

Change & stakeholder management

What I do

About Me

I’m most satisfied when I’m working with others to solve perplexing challenges, which led me to a career in one of the most complex industries – healthcare.

I believe we all deserve a better healthcare experience.

I keep one foot firmly planted in the world of digital technology, and the other rooted in human-centered, empathetic design. I bridge the gaps which often exist between patient needs and business realities, as well as clinical, strategy, PX and IT functions.

We can solve healthcare’s biggest challenges by working together.

WHAT IS MOST IMPORTANT

Core Values

Accountability

I bear responsibility for lessons learned, improvements to be made and a commitment to delivering results.

Efficiency

I seek ways to do more with less. Smart business means fewer meetings, smaller teams, more automation and faster action.
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Enthusiasm

Empathy and excitement contribute to a positive team culture. I never hide my passion for the job to be done. It also means I have no poker face, and that’s okay.

Gratitude

I live intentionally. I am deeply thankful for family, friends and health – and small joys like strong coffee or a perfect pen.

Integrity

I hold myself to high ethical standards. I make my intentions clear, and my actions reflect my words.
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Simplicity

I keep things simple.